Marketing
Orbis enters USA Market

May 28, 2008

Orbis, a leading global provider of Marketing software, today announced its expansion into the United States. With its first US office opening in New York, Orbis is looking to continue the success achieved from expansion throughout Asia Pacific and Europe.

"Our decision to establish a presence in the United States aligns with our long-term growth strategies", said Grant Halloran, Orbis CEO and Co-Founder. "Sophisticated marketers are establishing global marketing programs and practices, and our solutions are perfectly positioned to manage this new era of global marketing. Our research has also shown that the market is under-served with world-class MRM software offerings, yet demand for sophisticated solutions continues to rise."

Orbis has strong experience implementing its Orbis Marketing™ solution for global and multi-regional clients and has to date generated this business through offices in the United Kingdom, Australia, and Singapore. The New York office now adds sales and implementation capabilities for its clients throughout the Americas.

Mr Halloran is not perturbed by the economic climate in the USA. "Our solutions save marketers substantial amounts of money, eliminate wastage and allow higher labor productivity, so tough times are often a catalyst to adoption of our technology" Mr Halloran believes. "Furthermore the payback is measured in months, not years."

"Cross-regional project implementation capabilities are one of the core strengths at Orbis", said Liam Royes, Orbis' Global Product Manager, "Just recently we successfully implemented a tailored solution for a very large, world-leading company that required project coordination across four time zones. Despite the challenges, our team delivered above expectations. We are able now to assist US partners with this knowledge to implement Orbis Marketing."

The first Orbis office will be located in New York, with satellite offices in the USA, Canada and South America expected to open over the coming 2 to 3 years.

Contact Srikanth Itikala at the New York office on +1 201 484 0850.

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