Infor Orbis Marketing Resource Management (MRM) software helps marketing professionals efficiently plan, automate, optimize, and analyze marketing operations.

Learn how Marketing Resource Management and Infor Orbis can help you streamline processes; increase productivity and speed to market; make better marketing investment decisions; and become an ROI driven marketing department.

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Learning Center

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Today’s B2B marketers are facing growing pressure from the C-suite to improve the value provided by the marketing function. Marketing effectiveness and marketing efficiency are not conflicting objectives, but they are different. And both are necessary for marketing to create value …

To break through the marketing clutter that fills the environment and create real engagement with potential buyers, you need relevant and compelling content that helps buyers address important business challenges …

Many B2B marketers believe they can create one marketing content resource that will fill all (or most) of their content needs …

Case Studies

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Increased geographic, customer and product diversity and a thriving customer base dramatically augmented this banking and insurance organization’s marketing …

Improving artwork review cycles to meet deadlines and maintain brand and regulatory control with ease …

Welcome from our CEO